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Issue 44  14th February 2016

David Pogue: Simplicity sells | TED Talk | TED.com

New York Times columnist David Pogue takes aim at technology’s worst interface-design offenders, and provides encouraging examples of products that get it right. To funny things up, he bursts into song.

ted.com

The Mindful Board

Directors facing complex corporate governance challenges can develop their capacity to think together about the implications of their decisions.

strategy-business.com

Starting Fires on Purpose — When and How Leaders Need to Break the Rules | First Round Review

“We were the startup that never knew the startup rules,” he says. “I did everything very intentionally not by the book. We never talked about management, team, structure, or process. The rules felt wrong to me.”

firstround.com

Microsoft brings Power BI to data thirsty SMBs

Xero has served up Microsoft Power BI to its 600,000 users, with the integration designed to better equip data thirsty small businesses. In a global initiative announced overnight, the Kiwi cloud accounting firm hopes Redmond’s interactive data visualisation tools will allow customers to access and analyse information from Xero and other sources to make smart, informed decisions.

reseller.co.nz

Guide to Easy Quantitative Persona Building - OpenView Labs

Qualifying leads is tricky business. For the most part, we’re not failing miserably, but we’re not doing it well either. The typical lead gen model typically mirrors your standard marketing funnel: you fulfill some need, capture the names, qualify them, nurture them, and close them. Other processes fulfill the need, qualify them, but drop the ball on the rest of the process. Or fulfill the need, capture the name, and forget to nurture them.

openviewpartners.com

SafetyCulture

SafetyCulture offers innovative, low cost mobile first products that empower users to have a safe and efficient workplace.

safetyculture.io
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